A research study of visual behavior in the presence of digital billboards shows that drivers are not more likely to be distracted by digital billboards. And, findings in general show that billboards do not cause unsafe driving conditions.
http://goo.gl/NpVNDG
Drivers do not look at billboards at the expense of looking at the road. This supports the idea that, in general, billboards are safe and the public need not be concerned. Contact ADTI Media at (951) 795-4446.
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